SEMK Holdings International Limited (“SEMK Holdings”; Stock Code: 02250.HK) completed its IPO and listing on the Main Board of the Hong Kong Stock Exchange on January 17, 2022. The company offered 120 million shares. Mr. Tsang Kin Chung Terry and Mr. Tsang Kin Ho, founders of Mad Head which operates and owns "Tower of Saviors"; Dr. Lee Ka-kit, Co-chairman and Co-managing Director of Henderson Land Development Company Limited (Henderson Land 00012.HK); and Overseas Chinese Town (Asia) Holdings Limited, (03366.HK) made pre-IPO investments.

SEMK Holdings was China's second largest character IP company and ranked fifth among all character IP companies in China in terms of character licensing revenues in 2020, with a market share of around 2.4%, according to a Frost & Sullivan report. In terms of sales in the Chinese character IP product e-commerce market, the company held a market share of around 0.6% in 2020. The company's iconic IP character B.Duck, created by Mr. Hui, founder, chairman, CEO and executive director of the company, has received a number of awards, including the "Asian IP of the Year" for 2016, 2018, 2019 and 2020 and the "China IP of the Year" in 2021 from Licensing International, as well as the "Hong Kong Premier Brand" in 2016 from The Chinese Manufacturers Association of Hong Kong and Hong Kong Brand Development Council. Since B.Duck gained in popularity in the HK-China market, the company has created 25 other characters, being family members and friends of B.Duck, including but not limited to Buffy, B.Duck Baby, Dong Duck and Bath'N Duck. Our B.Duck Family Characters are designed under the motto of "Be Playful" to appeal to a wide range of consumers across different geographies and demographics.

As the Hong Kong legal adviser to the issuer, the legal team of Jingtian & Gongcheng Hong Kong Office participated in the restructuring, pre-IPO investment and IPO application of SEMK Holdings, providing comprehensive legal services including but not limited to offering legal opinions, giving legal advice and making effective suggestions on making listing application documents and answering inquiries from regulator, thus assisting the company in successful listing.